A way to prevent personal data leaks

A way to prevent personal data leaks

We could name dozens of cases and instances where consumers have been the victims of personal data misuse. Especially in the last decade. However, the European Union decided to take action and a new regulation entered into force on 25 May 2018. The General Data Protection Regulation is designed to ensure transparent processes to enhance the protection of the personal data of EU citizens.

Priorities of GDPR

The new directive approved by the European Commission is aimed at all business entities that handle the personal data of individuals. Consumers and thus lawyers, attorneys or advertising agencies are also new. So, what are the main priorities and principles that GDPR brings?

• Awareness and clear communication. The company (web, ecommerce ...) must provide information about the processing of personal data in a concise, transparent, understandable way and, above all, the information must be easily accessible. Consent information must include what information the entity processes, who handles it, or what the purpose of processing is.
• Valid consent must be confirmed by each individual. Personal data cannot be used in any way without valid consent. Consent cannot be automated or part of the terms and conditions. Examples include a separate checkbox, pop-up window, SMS, etc.
• DPO - Data Protection Offcier. This employee will be responsible for the protection and processing of personal data. All processes related to personal data will be in his / her competence.

How to protect personal data?

You will certainly do this by following the new GDPR. It is this one that is intended to minimize the risks of possible leaks. It is intended to increase the credibility of citizens and encourage businesses to handle the data responsibly.

In case of any incident it is the duty of the company to report this fact within 72 hours of its establishment to the Office for Personal Data Protection.

Liquidation fines

This sounds threatening, but the role of sanctions is really to ensure that even large conglomerates such as Facebook, Google, Apple and many other and smaller businesses do not treat data as ordinary goods. Penalties of up to EUR 20 million or 4% of the company's annual turnover are actually liquidative, but they inspire respect and that is the whole point.